So Many Businesses Don’t Like To Make Money

businesses 3 Comments »

People think businesses are around to maximize their profits. For some of them it’s true, but a lot of businesses act like they don’t like to make money. Or, once they start making a certain amount they stop worrying about making any more.

The shoe company Clarks is my first example. Wanted to get some Wallabee Clarks. Of course I can’t buy shoes retail, because they’re all cheaper online, but it’s always good to get them sized at a store. Nobody carries them, though one woman told me people ask for them all the time and last year they sold out. Go figure. Maybe they should carry them then.

Journeys has Clarks Padmores. They’re identical to the Wallabees except the sole is made of a different material. The salesman says Clarks run a little large, and I size them. I’m a 10. Now, you would think that the sizing between Wallabee’s and Padmore’s would be about the same as they’re almost the same shoe. Nope. I get the Wallabees in the mail and it’s like I’m wearing boats. I think the correct size for me would have been a 9.

Here’s the thing. I have over 15 pairs of shoes. They are all either size 10 or 10.5. To me, a half size range among all the manufacturers doesn’t seem at all unreasonable. And yet Clarks sells shoes that would be a 9 on me. A full size smaller than the lower end of my range. They clearly don’t like to make money. Why not conform to the American shoe size standard? Every other company manages to do so. They certainly don’t benefit in any way by inventing their own sizing system and pretending like it’s the same as everyone else’s. End result: Clarks pissed me off and I returned the shoes. Sale lost.

Obviously they don’t care about making money otherwise they’d make shoes the correct size like every other company does, but instead they choose not to and it only loses them money.

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©Arian Forrest Nevin